A recurring favorite at the SoHo Playhouse with its popular guide to rap series, science rapper and award-winning entrepreneur Baba Brinkman didn’t let the pandemic put a stop to his acclaimed act. He continued to perform virtually on Zoom and even expanded his breakthrough career by designing and founding a new company called event rap – the first-ever personalized rap content booking tool.
Throughout 2020, the New York-based Canadian-born artist’s signature Zoom ensemble has been a ‘Rap Up’ – an original lyrical recap of event content and the audience’s shared experience. , composed as it unfolded and played to finish in the grand finale. With the success of this new form of entertainment – which he has done dozens of times in Zoom meetings, galas and virtual conferences – Baba was inspired to invite other rappers to participate in the new platform. Each of the highly skilled rappers he recruited was happy to join him, with a “Hell, yes!” The result was Event Rap – a booking service that helps people find and order original custom rap songs on any topic, for any occasion, giving independent artists new creative challenges and new revenue, while expanding and redefining the boundaries of the rap industry.
The original company offers three main services: the Rap Up; an original custom rap song and video, pre-recorded or created at an event and capturing its key themes; and an improvised Freestyle Set in response to prompts from the audience. All are designed to provide a unique experience for attendees and to help customers share their message with the world.
To support the new initiative, an Event Rap Starter The campaign launched on April 27 and will run through May 27, offering early bird discounted prices and personalized rap rewards for contributors, including personalized short rap videos, live rap digests, and more. live and even fully produced songs and music videos.
To date, Event Rap has signed over ten accomplished rap artists, all with their own areas of interest, accomplishments, and lyrical flow. The roster includes Baba, Abdominal, Corey James Gray, Dex McBean, Fyütch, Reverse K, Jam Young, Kosha Dillz, Lex Rush, Mega Ran, Nate and Hila, Nathan Dufour, and Zeps. Clients can request any event rap artist for their event, or can be paired with the rapper who best matches their needs and message, to make videos that explore any topic and perform virtually for any occasion, including corporate events, college classes, non-profit campaigns, private parties, and more.
Along with the release of Event Rap, Baba’s latest album, bright futureis slated for release on May 28. A prototype of the Event Rap business model, Custom Science Rap’s world-debut album, mastered by longtime collaborator Mr. Simmonds, features ten original songs and videos, each tasked with telling a story. of scientific discovery.
For an entertaining and illuminating sample of a Custom Rap video (and Kickstarter award) from Event Rap, you can watch Abdominal’s “Freedom of the Printing Press” here: